Tracking

We track only Page views, Checkout initiated, and Purchases on Funnelish. In order for Checkout initiated to be tracked, please ensure that the name of your checkout step includes the word "checkout".

Please be aware of the following scripts and their specific use cases:

  • ppt.js - Use this script for setups where customers are routed from Funnelish to the product page on Shopify.
  • <script async src="https://pixel.wetracked.io/ppt.js"></script> 2.  cart-permalink.js - Use this script for setups where customers are routed directly to checkout on Shopify. <script async src="https://pixel.wetracked.io/funnel/init.js"></script> <script async src="https://pixel.wetracked.io/cart-permalinks.js"></script> Please make sure you’re applying the correct script depending on the customer’s routing flow.

    Example: In the event that a client is using a two-step funnel (Funnel linked to another Funnel) Note: This is applicable for Funnelish only without Shopify intervention They will need to add both funnels and include the following in the first funnel in the flow: <script async src="https://pixel.wetracked.io/ppt.js"></script>

    If you would like to record only the first purchase, please select only the checkout step for the automation. However, we do not recommend this as it will affect your ROAS. But if it's not important to you, then it's up to you. Funnelish upsell count as another order.

    In Funnelish, ‘Initiate checkout’ is triggered whenever a customer reaches a step that contains the word ‘checkout’ in its name. So, when a customer visits the landing page and clicks ‘ORDER MY BRUSH,’ they are routed directly to the checkout page. On this page, ‘Initiate checkout’ will be triggered on the first visit; subsequent visits will be ignored since the checkout has already been initiated.

    Integration

    Common problems

  • Does our reporting state 0 sales?
  • Very likely their automation is not set up correctly.

  • My Script does not load/wetracked.io does not work!
  • Make sure the customer does not use a example.funnelish.com domain as that is a test domain. Also check if the domain they entered is correct.
  • Check the Network tab, look for wetracked.io, and check if the init script has been added correctly.
  • Make sure customer uses the correct domain in our app, if their lander is www.example.com/example1 - and they have example.com set as domain within our app, that’s not correct, as it should accordingly be www.example.com - and vice versa.
  • I experience overreporting with Funnelish
  • If customer is only using Funnelish, the type of checkout CANNOT be ‘External checkout’. This will cause over reporting.

  • Overreporting in amount of unique orders
  • Upsell orders with an order are not unique. So you might have 15 unique orders but 20 total orders if 5 upsells are made. In our reporting we show the TOTAL orders, not the unique ones.

  • I want to track Add to Cart as well!
  • The customer can track Add to Cart manually, but it won’t show up in our reporting. For Meta, add this code to the button onclick:

  • Which conversions does wetracked.io track for Funnelish on each ad platform?
  • Facebook: Page views, Checkout initiated and Purchases

    TikTok: Page views, Checkout initiated and Purchases

    Snapchat: Page views, Checkout initiated and Purchases

    Pinterest: Page views, Checkout initiated (as Adds to cart, because Pinterest doesn't support Checkout initiated) and Purchases

    X: Page views, Checkout initiated and Purchases

    Google: Page views, Checkout initiated (also called Begin checkout) and Purchases

    wetracked.io does not track any other conversions than those specified above on Funnelish for each ad platform.

    How can I exclude upsells in Funnelish?

    You can exclude upsell in Funnelish, then they need edit their automations and exclude the upsell steps.

    On default they select 'All steps', but in his case he should select only the funnel where the sales happens which he wants to track.